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James Roloff

Hey, I'm James Roloff.

I help companies improve their business development process.

My goal is to help you find ways to continually grow your sales and marketing results, by transforming the way you find, nurture, and close sales.

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Recent Posts

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7 Benefits of Social Selling

Social selling is a cornerstone piece of a digital selling strategy. Now is the perfect time to get started if you haven’t already implemented social selling in your business. In this article, I’ll review some of the significant benefits of becoming a social seller. But first, let’s

7 Benefits of Social Selling
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Using TikTok for B2B

In this episode of TABS (Talking About Business Strategy), I talk with Ema Roloff from Naviant. We discuss using TikTok as a strategy for B2B. We review why TikTok is an excellent platform for thought leadership and how to get started. Show Notes What is TikTok? TikTok is a social

Using TikTok for B2B
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How to Run a Successful Discovery Meeting

The discovery meeting is one of the most critical conversations between you and your prospect. It’s the first “serious” date between the two of you, laying the groundwork for the entire future of the relationship. There are three critical goals that you should aim to achieve with every discovery

How to Run a Successful Discovery Meeting
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What is search intent?

In this episode of TABS (Talking About Business Strategy), I bring my friend Greg Mischio on to discuss search intent. We discuss how you can create better content by understanding your audience’s search intent and improve your rankings. Check it out below! Show Notes What is Search Intent? Search

What is search intent?
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The Content Matrix

A content matrix is an easy and effective way to plan your sales and marketing content. It ensures that you are reaching your audience at each stage of their buying journey. Never again will you “run out of ideas” for your upcoming business development content. After you’ve created the

The Content Matrix