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James Roloff

Hey, I'm James Roloff.

I help companies improve their business development process.

My goal is to help you find ways to continually grow your sales and marketing results, by transforming the way you find, nurture, and close sales.

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Recent Posts

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How to Run a Successful Discovery Meeting

The discovery meeting is one of the most critical conversations between you and your prospect. It’s the first “serious” date between the two of you, laying the groundwork for the entire future of the relationship. There are three critical goals that you should aim to achieve with every discovery

How to Run a Successful Discovery Meeting
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What is search intent?

In this episode of TABS (Talking About Business Strategy), I bring my friend Greg Mischio on to discuss search intent. We discuss how you can create better content by understanding your audience’s search intent and improve your rankings. Check it out below! Show Notes What is Search Intent? Search

What is search intent?
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The Content Matrix

A content matrix is an easy and effective way to plan your sales and marketing content. It ensures that you are reaching your audience at each stage of their buying journey. Never again will you “run out of ideas” for your upcoming business development content. After you’ve created the

The Content Matrix
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Why run paid digital ads?

In this episode of TABS (Talking About Business Strategy), I bring my friend Eagan Heath on to discuss paid digital advertising strategies. We discuss why businesses should run paid digital ads, what types are available, and how you should think about getting started. Show Notes Why run paid ads? Eagan

Why run paid digital ads?
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How do you generate more leads?

Everybody and their mother wants more leads. As revenue is ultimately the lifeblood of your organization, continually generating new leads is required to keep the lights on. But what causes leads to be generated? * If you are in sales, you probably think it’s prospecting, cold calls, networking, and continuing

How do you generate more leads?